With many companies moving into the eCommerce space and significant investments taking place in eCommerce companies which are scaling quickly, notably in the APAC region, competition for talent is becoming more and more fierce.
As the eCommerce industry continues to grow significantly, the level of complexity required of eCommerce leaders to navigate change, adapt to quickly evolving channels and changes in online consumer behaviour and increase in competition means the industry needs to be creative about identifying and hiring future leaders.
The nature of the industry and the speed of change means that experienced leaders are not only in short supply, but leaders who have demonstrable experience and achievements at the scale required often do not exist. The number of companies with online revenues over €1billion is limited, so the talent pool of leaders with experience of this scale in eCommerce is similarly limited. Talent acquisition and HR leaders will have to rely on other methods to appraise the capability of candidates and become less reliant on a track record of similar achievements and instead, assess talent on potential.